Previously resting doormat for months, rumors are erupting once again following the most recent release from Terror Jr, Come first; Gossip that Reality star Kylie Jenner is the pop trio’s lead singer has resurrected over the similarity between voices. Read more →
World Premiere. It’s Xavier Lee. It’s RobOlu. You already know.
The first thing you feel on this one is without a doubt the energy. It’s been clear for the longest that Lee and Olu got that on lock. Even here, though, it’s on another, previously unseen level from these two.
The constant bar trading matched up against D/ERRICK’s playful production might be to thank for that immense energy, who knows for sure; all that’s obvious is that Jumpin is a heater of the highest order. It’s raw, it’s crazy, and it’s too damn fun. Repeat for full effect, it’s a must. And be on the lookout for that RBB!
On the surface of every Olawumi single, generally, is one strong message. Alone brings forward Olawumi’s love for her significant other. However, the true center of the song isn’t so clear cut.
While it’s clear that love is the dominate trait of Alone, there is an undercurrent of insecurity that seeps out of each uttered lyric. Sadness and fear of an uncertain future heavily weigh on Olawumi’s love.
What makes Alone its own creature is not the undercurrent, it’s the power of love conveyed and how the multiple emotions balance out. While there is fear and loneliness in her words, Olawumi is expressing a grand happiness above all else.
Alone features admirable complexity without suffering from obtuseness, making for a welcome return cut, as well as just an ace cut in general.
Off of Culture, the latest album from the current hip-hop sensation Migos, Kelly Price is a moody look into the lifestyle of drugged-out characters. Following up the success of Bad & Boujee, Migos’ style is now submerged into mainstream hip-hop; Kelly Price highly appeals to fans of trap production, but riddled clichés this song fails to maintain interest for those wanting more imagery in the lyrics.
Kelly Price is lengthy and becomes redundant with roughly two minutes left on the track. The strength of this song comes from Quavo and Travis Scott; Quavo delivers a mesmerizing chorus while Scott provides a punchy verse. Scott takes charge of Kelly Price, confirming that his talent shines through in familiar-sounding company.
Wouldn’t capturing raw footage, catching life happening right before you, be the perfect representation of Moment(s)? The answer seems to be an obvious yes.
Presston has been putting it down since before the release of Moment(s) [listen below], but had one not been paying attention, with these What’s Next sights, they might be feeling the satisfaction of finding a favorite new artist. A “hidden gem” if you will.
These What’s Next sights may be short, but the life in each shot is alluring. That life is certainly matched by Presston’s What’s Next audio, too. This is exactly the sort of feeling, if captured again, that will take Presston from hidden gem to generational highlight.
In his long anticipated reappearance, Tunji Ige arrives in grand fashion on his newest track, Why don’t you?, confirming that time doesn’t diminish talent or taste.
Why Don’t You? is a dawning track release for those unfamiliar with Tunji’s work. This song is a new promotion for someone already deeply submerged into the hip-hop world.
Listeners are directly in the heart of Tunji’s talents. The union of vocals, lyrics, and production appear effortless for Tunji. His dedication for making a refined return pays off tremendously, generating appreciation for his commitment to the music scene.
Tunji upholds his creative mind in the lyrics. The rhetorical question is continuously followed by smooth reasons to be convinced into his empire. Why Don’t You? has the perfect hook, catching listeners into hearing what Tunji is arranging in his future ahead.
Adding to the lyrical content, Tunji’s voice is an enticing factor in listening to Why Don’t You?. His voice adds a spice to his lyrics, making Why don’t you? a zesty appetizer while we wait for more to come from him.
The background production of Why Don’t You? is an auspicious assertion that Tunji is grinding towards the top. The instrumental is mesmerizing and provocative as if Tunji’s is addressing his own question through the perfectly syndicated beats.
Most of the time, veterans don’t get the luxury of redoing first impressions, but Tunji has used that oddity to his advantage; knowing that his absence created a gap in new content, Tunji took his talents out of remission and set a new standard in what is to be released by him.
With the extreme amount of tweets and jokes using Migos’ opening line of Bad and Boujee, the track has gotten plenty of attention, bringing it to number one on the Billboard 100 list and bringing about a good deal of remixes.
One of those remixes was done by Soulection producer, Monte Booker, who frequently collaborates with St. Louis rapper, Smino Brown. Monte flipped the trap sound by using Migos’ vocals over a light, bouncy electronic beat. He weaves together springy, what resembles raindrop, sounds and a soft bass to make an upbeat, techno tune that is perfect if you’re getting a little tired of the radio (and the internet) overplaying the original. As dope as Bad and Boujee is, Monte added a different twist that’s worth a listen.
Holiday jingles and eggnog are Christmas classics. Overly simplified lyrics, doleful emotional sentiment, and reoccurring, commonly overused, hooks throughout the album make Merry Christmas Lil’ Mama another classic; that being a weak concoction that receives more praise for being around during heightened spirits than something truly tasteful to enjoy throughout the entire year.
The “Kid” has returned. Leaving the experiential punk sound behind, Kid Cudi’s lead single off his sixth studio album (Passion, Pain & Demon Slayin’) shows that nobody tops his ear for producing a late night hip-hop track. Drugs, parties and women, The Frequency is a look into how an ideal night manifests for this angsty artist.
The Frequency’s has the catchiest hook of 2016, making nights of psychedelic tripping and copious sex seem irresistible. This hook catches you into the track, leaving you desiring for more of Cudi’s tripped-out experiences.
In the midst of any chaotic night, The Frequency sets a mood of leisure. The slowly melodic rhythm is smooth, and with Cudi quickly rapping overtop, the mind takes a soulfully refreshing relax. Reminiscent to his earlier hit Pursuit of Happiness, Cudi embraces his neo-psychedelic style that he refrained from in his previous album Speeding Bullet to Heaven.
The sense of urgency in his flow is a convincing flair to an otherwise mellow song. The tempo of his words is opposite of the rhythm that plays under his voice. Singing, as well as his signature humming, are caught in the mix of his rapping, creating a remarkable trifecta in his vocal performance.
Cudi’s mantra to experience a successful night of antics is to simply follow the good vibes happening. Let love lead, and you’ll be rewarded accordingly. A message that couldn’t fit into the despair of Speeding Bullet.
The Frequency is a reintroduction for this tenured hip-hop artist. The emotionally distraught Cudi is dormant in this single. This song is a fresh beginning for our big brother, liberating himself from the self-indulgent music that captured the worst of depression and suicidal thoughts. Now, Cudi has returned to his roots, appealing towards casual listeners and passionate followers alike.
The man runs against the sunrise on a dirt encrusted path; is he running to his future, or away from his past?
Throughout I Hate You. Never Leave Me. BYRAM, cold and indifferent, uses ingeniously juxtaposing warm summer production to answer that leading question. The EP is at it’s core a real time processing of raw emotions. BYRAM runs through regret, resentment, bittersweet relief, and everything in between that twisted rainbow.
Anyone who has experienced a tough relationship, maybe that happened at the wrong time, or between the wrong people at the right time, will connect with I Hate You. Never Leave Me. on a level far beyond the average artistic statement.
In the beginning of I Hate You. Never Leave Me.‘s visual, the man is so well layered that only his head is left unclothed, by the end of his long, stressful jog, he is completely unclothed. So much time has elapsed, it’s almost hard to imagine this was the same man we started with. Even if it’s not possible to know if he’s running away, or onward, he is different. Sometimes that’s all the results one needs.